{"id":538,"date":"2018-12-25T23:09:02","date_gmt":"2018-12-25T20:09:02","guid":{"rendered":"https:\/\/35.204.18.38\/ru\/?p=538"},"modified":"2026-06-03T11:20:12","modified_gmt":"2026-06-03T08:20:12","slug":"forrester-consulting-total-economic-impact-study-google-workspace-ex-g-suite","status":"publish","type":"post","link":"https:\/\/cloudfresh.com\/cs\/blog\/pruzkum-spolecnosti-forrester-consulting-total-economic-impact-google-workspace-ex-g-suite\/","title":{"rendered":"Pr\u016fzkum spole\u010dnosti Forrester Consulting \u201eTotal Economic Impact\u201c Google Workspace (ex. G Suite)"},"content":{"rendered":"<p>Spole\u010dnosti po cel\u00e9m sv\u011bt\u011b c\u00edt\u00ed pot\u0159ebu z\u016fstat konkurenceschopn\u00e9 a uspokojovat pot\u0159eby sv\u00fdch z\u00e1kazn\u00edk\u016f, co\u017e roste ka\u017ed\u00fdm dnem. N\u00e1stroje, kter\u00e9 umo\u017e\u0148uj\u00ed t\u00fdm\u016fm okam\u017eit\u011b sd\u00edlet n\u00e1pady, po\u0159\u00e1dat sch\u016fzky na d\u00e1lku, spolupracovat odkudkoli v re\u00e1ln\u00e9m \u010dase a pracovat na cest\u00e1ch, pom\u00e1haj\u00ed spole\u010dnostem efektivn\u011b zapojit z\u00e1kazn\u00edky do spolupr\u00e1ce ve vysoce konkuren\u010dn\u00edm prost\u0159ed\u00ed.\u00a0 Takov\u00e9 v\u00fdsledky jsou mo\u017en\u00e9 pouze s &#8220;\u010distou&#8221; cloudovou strukturou, kter\u00e1 se ji\u017e pou\u017e\u00edv\u00e1 a je lep\u0161\u00ed ne\u017e neefektivn\u00ed a zastaral\u00e9 n\u00e1stroje IT.\u00a0<\/p>\r\n<p>Je z\u0159ejm\u00e9, \u017ee spolupr\u00e1ce a mobilita zam\u011bstnanc\u016f maj\u00ed vliv na zlep\u0161en\u00ed v\u00fdsledk\u016f ka\u017edodenn\u00ed pr\u00e1ce, ale pro organizace je obt\u00ed\u017en\u011bj\u0161\u00ed kvantifikovat p\u0159\u00ednosy t\u00e9to pr\u00e1ce v pen\u011b\u017en\u00edm vyj\u00e1d\u0159en\u00ed.\u00a0<\/p>\r\n<p>Spole\u010dnost Google proto vyzvala spole\u010dnost Forrester Consulting, aby provedla studii Total Economic Impact (TEI), kter\u00e1 se v\u011bnuje studiu v\u00fdhod, kter\u00e9 z\u00e1kazn\u00edci Google z\u00edsk\u00e1vaj\u00ed pomoc\u00ed slu\u017eby Google Workspace (nap\u0159. G Suite) ve sv\u00fdch spole\u010dnostech. Spole\u010dnost Forrester odhadla celkov\u00fd ekonomick\u00fd dopad za t\u0159i roky v organizac\u00edch, kter\u00e9 p\u0159e\u0161ly od zastaral\u00e9 vnit\u0159n\u00ed struktury k webov\u00fdm \u0159e\u0161en\u00edm spole\u010dnosti Google. Aby mohli pln\u011b a kvantifikovat d\u016fle\u017eitost slu\u017eby Google Workspace (ex. G Suite), v\u010detn\u011b v\u00fdhod spolupr\u00e1ce a zv\u00fd\u0161en\u00ed produktivity, vyzpov\u00eddali \u0161est sou\u010dasn\u00fdch z\u00e1kazn\u00edk\u016f slu\u017eby Google Workspace (ex. G Suite). Pot\u00e9 zkombinovali v\u0161echny \u010d\u00e1sti zp\u011btn\u00e9 vazby od z\u00e1kazn\u00edk\u016f a vytvo\u0159ili reprezentativn\u00ed kombinovanou organizaci, na jej\u00edm\u017e z\u00e1klad\u011b byl zalo\u017een v\u00fdvoj modelu total economic impact.\u00a0<\/p>\r\n<p>Kombinovan\u00e1 organizace je spole\u010dnost, kter\u00e1 poskytuje mezin\u00e1rodn\u00ed komunika\u010dn\u00ed slu\u017eby a m\u00e1 n\u00e1sleduj\u00edc\u00ed charakteristiky:\u00a0\u00a0<\/p>\r\n<ul>\r\n<li aria-level=\"1\">Nadn\u00e1rodn\u00ed B2B spole\u010dnost s pobo\u010dkami po cel\u00e9m sv\u011bt\u011b.\u00a0<\/li>\r\n<li aria-level=\"1\">12 000 zam\u011bstnanc\u016f, v\u010detn\u011b 10 000 u\u017eivatel\u016f Google Workspace (nap\u0159. G Suite).\u00a0<\/li>\r\n<li aria-level=\"1\">Ro\u010dn\u00ed zisk 4 miliardy dolar\u016f.\u00a0<\/li>\r\n<\/ul>\r\n<ul>\r\n<li aria-level=\"1\">\u010ctrn\u00e1ct mana\u017eer\u016f, kte\u0159\u00ed dohl\u00ed\u017eej\u00ed na zam\u011bstnance roztrou\u0161en\u00e9 v mnoha kancel\u00e1\u0159\u00edch a lok\u00e1ln\u011b\u00a0<\/li>\r\n<\/ul>\r\n<p>&nbsp;<\/p>\r\n<p>C\u00edlem slou\u010den\u00e9 organizace bylo zlep\u0161it spolupr\u00e1ci a komunikaci, zv\u00fd\u0161it mobilitu pracovn\u00ed s\u00edly, aby se zajistilo rychlej\u0161\u00ed rozhodov\u00e1n\u00ed a v\u00fdm\u011bna n\u00e1pad\u016f, zv\u00fd\u0161it efektivitu a produktivitu a zv\u00fd\u0161it anga\u017eovanost zam\u011bstnanc\u016f, co\u017e zase povede k celkov\u00e9mu zv\u00fd\u0161en\u00ed obchodn\u00ed aktivity a vy\u0161\u0161\u00ed spokojenosti z\u00e1kazn\u00edk\u016f s v\u00fdsledky.\u00a0<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>Anal\u00fdza proveden\u00e1 spole\u010dnost\u00ed Forrester Consulting uk\u00e1zala, \u017ee tato kombinovan\u00e1 organizace by b\u011bhem t\u0159\u00ed let zaznamenala v\u00fdznamn\u00e9 zv\u00fd\u0161en\u00ed efektivity a mobility.\u00a0<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>Nejd\u016fle\u017eit\u011bj\u0161\u00ed v\u011bc z v\u00fdzkumn\u00e9 zpr\u00e1vy spole\u010dnosti Forrester Consulting:\u00a0<\/p>\r\n<ul>\r\n<li aria-level=\"1\">304% \u2013 koeficient n\u00e1vratnosti investic (ROI)\u00a0<\/li>\r\n<\/ul>\r\n<p>B\u011bhem t\u0159\u00ed let by spole\u010dnost z Google Workspace (nap\u0159. G Suite) dos\u00e1hla zisku 17,1 milionu. dolar\u016f upraven\u00fdch o riziko, kter\u00e9 p\u0159esahuj\u00ed celkov\u00e9 n\u00e1klady na \u00fadr\u017ebu ve v\u00fd\u0161i 4,2 milionu. Americk\u00e9 dolary. V d\u016fsledku toho \u010dinil pom\u011br n\u00e1vratnosti investic orientovan\u00fdch na riziko 304 %. \u010cist\u00e1 sou\u010dasn\u00e1 hodnota je 12,9 milionu dolar\u016f. To znamen\u00e1, \u017ee do t\u0159\u00ed let spole\u010dnost dos\u00e1hne zisku ve v\u00fd\u0161i 170 836 USD na 100 u\u017eivatel\u016f.\u00a0<\/p>\r\n<p>&nbsp;<\/p>\r\n<ul>\r\n<li aria-level=\"1\">8 milion\u016f USD d\u00edky efektivn\u00ed spolupr\u00e1ci\u00a0<\/li>\r\n<\/ul>\r\n<p>Zam\u011bstnanci mohou optimalizovat obchodn\u00ed procesy t\u00edm, \u017ee budou spolupracovat v re\u00e1ln\u00e9m \u010dase pomoc\u00ed Dokument\u016f, Tabulek a Prezentac\u00ed Google, vytv\u00e1\u0159et platformy pro spolupr\u00e1ci na projektech na Webech Google a tak\u00e9 p\u0159istupovat k soubor\u016fm a sd\u00edlet je pomoc\u00ed Disku Google. Tato efektivita spolupr\u00e1ce \u0161et\u0159\u00ed a\u017e dv\u011b hodiny t\u00fddn\u011b pro ka\u017ed\u00e9ho zam\u011bstnance, co\u017e zvy\u0161uje \u00faspory o v\u00edce ne\u017e 8 milion\u016f dolar\u016f za t\u0159i roky.\u00a0<\/p>\r\n<p>&nbsp;<\/p>\r\n<ul>\r\n<li aria-level=\"1\">Zisk z mobility ve v\u00fd\u0161i 9 milion\u016f dolar\u016f a sta\u017een\u00ed star\u0161\u00edch IT n\u00e1stroj\u016f\u00a0<\/li>\r\n<\/ul>\r\n<p>&nbsp;<\/p>\r\n<p><a href=\"https:\/\/cloudfresh.com\/cs\/produkty\/google-workspace\/\">Google Workspace<\/a> (ex. G Suite) vytv\u00e1\u0159\u00ed prost\u0159ed\u00ed, ve kter\u00e9m mohou zam\u011bstnanci spolupracovat, sd\u00edlet n\u00e1pady, inovace, vz\u00e1jemn\u011b vyhodnocovat sv\u00e1 \u0159e\u0161en\u00ed a zlep\u0161ovat produktivitu firmy \u2013 to v\u0161e bez nutnosti b\u00fdt fyzicky v kancel\u00e1\u0159i. Schopnost pracovat odkudkoli a vzd\u00e1len\u011b se p\u0159ipojovat ke sch\u016fzk\u00e1m u\u0161et\u0159\u00ed kombinovan\u00e9 organizaci v\u00edce ne\u017e 5 milion\u016f dolar\u016f za 3 roky a vy\u0159azen\u00ed star\u0161\u00edch server\u016f, softwaru a telefonn\u00edch syst\u00e9m\u016f z provozu u\u0161et\u0159\u00ed dal\u0161\u00ed 4 miliony dolar\u016f.\u00a0<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>Pokud jde o celkov\u00e9 n\u00e1klady na \u00fadr\u017ebu, zahrnuj\u00ed:\u00a0<\/p>\r\n<ul>\r\n<li aria-level=\"1\">Licen\u010dn\u00ed poplatek za software je 3 068 881 USD po dobu t\u0159\u00ed let nebo 10 USD na u\u017eivatele za m\u011bs\u00edc. Jedn\u00e1 se o cenu m\u011bs\u00ed\u010dn\u00edho bal\u00ed\u010dku Google Workspace (nap\u0159. G Suite).\u00a0<\/li>\r\n<li aria-level=\"1\">Platba za profesion\u00e1ln\u00ed slu\u017eby je 231 000 USD. US nebo 23 USD na u\u017eivatele po dobu \u0161esti m\u011bs\u00edc\u016f. Google Workspace (nap\u0159. G Suite) doporu\u010duje p\u0159i implementaci a nasazov\u00e1n\u00ed softwaru pro st\u0159edn\u00ed a velk\u00e9 organizace pou\u017e\u00edvat integr\u00e1tora t\u0159et\u00ed strany.\u00a0<\/li>\r\n<li aria-level=\"1\">N\u00e1klady t\u0159et\u00edch stran na spr\u00e1vu zm\u011bn jsou 231 818 USD nebo 23 USD na u\u017eivatele. \u0158\u00edzen\u00ed zm\u011bn je z\u00e1sadn\u00ed pro zaji\u0161t\u011bn\u00ed vysok\u00e9 \u00farovn\u011b integrace slu\u017eby Google Workspace (nap\u0159. G Suite) do syst\u00e9mu spole\u010dnosti a maximalizaci spolupr\u00e1ce a zlep\u0161en\u00ed v\u00fdkonu zam\u011bstnanc\u016f.\u00a0<\/li>\r\n<li aria-level=\"1\">N\u00e1klady na intern\u00ed \u0161kolen\u00ed zam\u011bstnanc\u016f spole\u010dnosti jsou 700 576 USD nebo 70 USD na u\u017eivatele po dobu t\u0159\u00ed let. P\u0159esto\u017ee mnoho zam\u011bstnanc\u016f pou\u017e\u00edv\u00e1 Slu\u017ebu Google Workspace (nap\u0159. G Suite) ve sv\u00e9m osobn\u00edm \u017eivot\u011b, proto ji do pr\u00e1ce integrujte relativn\u011b snadno a intuitivn\u011b, doporu\u010duj\u00ed se intern\u00ed \u0161kolen\u00ed, kter\u00e1 zajist\u00ed maxim\u00e1ln\u00ed spolupr\u00e1ci a zv\u00fd\u0161\u00ed produktivitu zam\u011bstnanc\u016f.\u00a0<\/li>\r\n<\/ul>\r\n<p>&nbsp;<\/p>\r\n<p>Rizika. Forrester Consulting definuje dva typy rizik spojen\u00fdch s touto anal\u00fdzou: &#8220;implementa\u010dn\u00ed riziko&#8221; a &#8220;riziko dopadu&#8221;.\u00a0<\/p>\r\n<p>Riziko implementace je riziko, \u017ee se navrhovan\u00e1 investice do slu\u017eby Google Workspace (ex. G Suite) m\u016f\u017ee odch\u00fdlit od p\u016fvodn\u00edch nebo o\u010dek\u00e1van\u00fdch po\u017eadavk\u016f, co\u017e povede ke zv\u00fd\u0161en\u00ed o\u010dek\u00e1van\u00fdch n\u00e1klad\u016f.\u00a0<\/p>\r\n<p>Riziko expozice je riziko, \u017ee investice do slu\u017eby Google Workspace (ex. G Suite) nemus\u00ed spl\u0148ovat obchodn\u00ed nebo technologick\u00e9 pot\u0159eby organizace, co\u017e vede ke sn\u00ed\u017een\u00ed mo\u017en\u00fdch celkov\u00fdch p\u0159\u00ednos\u016f. \u010c\u00edm v\u011bt\u0161\u00ed je nejistota, t\u00edm \u0161ir\u0161\u00ed je potenci\u00e1ln\u00ed rozsah v\u00fdsledk\u016f pro odhady n\u00e1klad\u016f a v\u00fdhody pou\u017e\u00edv\u00e1n\u00ed slu\u017eby Google Workspace (ex. G Suite).\u00a0<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>Tato zji\u0161t\u011bn\u00ed jsou v\u00fdsledkem hloubkov\u00e9 anal\u00fdzy spole\u010dnosti Forrester Consulting, ale d\u016frazn\u011b doporu\u010dujeme, aby ka\u017ed\u00fd klient Google Workspace (nap\u0159. G Suite) provedl vlastn\u00ed anal\u00fdzu, aby zjistil, jak\u00e9 konkr\u00e9tn\u00ed v\u00fdhody lze z\u00edskat implementac\u00ed slu\u017eby Google Workspace (ex. G Suite) v \u010cesk\u00e9 republice.\u00a0<\/p>","protected":false},"excerpt":{"rendered":"<p>Spole\u010dnosti po cel\u00e9m sv\u011bt\u011b c\u00edt\u00ed pot\u0159ebu z\u016fstat konkurenceschopn\u00e9 a uspokojovat pot\u0159eby sv\u00fdch z\u00e1kazn\u00edk\u016f, co\u017e roste ka\u017ed\u00fdm dnem. N\u00e1stroje, kter\u00e9 umo\u017e\u0148uj\u00ed t\u00fdm\u016fm okam\u017eit\u011b sd\u00edlet n\u00e1pady, po\u0159\u00e1dat sch\u016fzky na d\u00e1lku, spolupracovat odkudkoli v re\u00e1ln\u00e9m \u010dase a pracovat na cest\u00e1ch, pom\u00e1haj\u00ed spole\u010dnostem efektivn\u011b zapojit z\u00e1kazn\u00edky do spolupr\u00e1ce ve vysoce konkuren\u010dn\u00edm prost\u0159ed\u00ed.\u00a0 Takov\u00e9 v\u00fdsledky jsou mo\u017en\u00e9 pouze s &#8220;\u010distou&#8221; [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":405,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[3,98],"tags":[],"class_list":["post-538","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cloud-blog","category-google-workspace"],"_links":{"self":[{"href":"https:\/\/cloudfresh.com\/cs\/wp-json\/wp\/v2\/posts\/538","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cloudfresh.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cloudfresh.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cloudfresh.com\/cs\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/cloudfresh.com\/cs\/wp-json\/wp\/v2\/comments?post=538"}],"version-history":[{"count":1,"href":"https:\/\/cloudfresh.com\/cs\/wp-json\/wp\/v2\/posts\/538\/revisions"}],"predecessor-version":[{"id":132377,"href":"https:\/\/cloudfresh.com\/cs\/wp-json\/wp\/v2\/posts\/538\/revisions\/132377"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cloudfresh.com\/cs\/wp-json\/wp\/v2\/media\/405"}],"wp:attachment":[{"href":"https:\/\/cloudfresh.com\/cs\/wp-json\/wp\/v2\/media?parent=538"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cloudfresh.com\/cs\/wp-json\/wp\/v2\/categories?post=538"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cloudfresh.com\/cs\/wp-json\/wp\/v2\/tags?post=538"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}